Wednesday, February 14, 2007

McLogic & Fries

I saw the movie "Idiocrity" last night; and enjoyed it immensely. Sure, it was a terrible movie, but the biting sarcasm really hit home - it's watchable for the embedded nuggets of truth.

Can't everything be "bought"? In the movie, a sports drink company buys the FDA and citizens can no longer drink water. Sports drink comes out of the taps, and even crops are watered with it. Fast food is the nutritional staple. Clothing is peppered with corporate slogans and logos. Biz-speak is an integral part of the language, which itself has been downgraded to a vulgar, childish mix of crudities.

What's so funny (and scary) is that examples of this type of idiocy exist TODAY. Check out this article at CBC: "Would you like Fries with that Food Guide?". McCain corporation takes issue with the fact that the Canada Food Guide recommends that french fries be eaten only occasionally. McCain contends that its "Superfries" should in fact be considered a healthy food choice, much like fresh vegetables and fruits, and are suitable for frequent consumption.

Duh. What is that, 6-year-old logic? And by the way, here's a shocker:
Health Canada also recommends that Canadians find nutritious alternatives for ice cream, cake, and soft drinks.

Watch out people, we're surrounded by idiots. Don't let multinational food companies buy out YOUR health and wellness.

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